Yokohama Launches Severe Snow Rated GEOLANDAR CV 4S Premium CUV/SUV Tire

Langley, BC (Nov 1, 2023) – Yokohama Tire (Canada) Inc.’s continuously expanding GEOLANDAR line-up welcomes a new offering – the GEOLANDAR CV 4S® premium all-weather tire, specifically engineered for most popular crossovers, smaller SUVs and minivans.

The GEOLANDAR CV 4S® is severe snow rated and is initially available in 32 sizes ranging from 17 to 20 inches, with more sizes arriving early in 2024. All sizes will come with Yokohama Canada’s 60-day satisfaction guarantee and a 100,000-km limited treadwear warranty.

“Owners of Canada’s most popular passenger vehicles now have a new option for all weather traction in the new, long-lasting CV 4S – our first premium all-weather CUV/SUV tire,” said Diana Colosimo, Brand Development Manager for Yokohama Tire (Canada) Inc. “With outstanding snow and ice breaking capabilities, drivers in this category have an excellent new option for getting them safely around on wintry roads. And the impressive size range means a fitment for any crossover, small SUV or minivan.”

Among the benefits of the GEOLANDAR CV 4S® are:

- Supreme winter traction, achieved by the asymmetric tread pattern that creates excellent wet and snow traction while maintaining dry road performance.

- Exceptional wet performance, ensured by zig-zag grooves that minimize the risk of hydroplaning by efficiently evacuating large volumes of water from underneath the tread.

- Long tread life, delivered through Yokohama’s new compound technology, which features a new polymer blend and improved micro silica dispersion that enhances rolling resistance and provides long-lasting wear.

- Quiet, comfortable ride, assured via a distinctive tread pattern and advanced construction to reduces road noise, regardless of weather conditions.